Sanjay Patel

Creating great content should always be the priority—but if you want to build a business that lasts, you also need the right systems behind the scenes. In this session, we’ll go beyond the creative process and explore what it takes to scale a content-driven brand into a sustainable, financially sound operation. Drawing from real-world experience, growing a media company with millions of monthly views, we’ll look at the tools and decisions that support long-term success. Attendees will walk away with practical strategies to diversify revenue, optimize resources, reduce reliance on platform algorithms, and implement straightforward frameworks that combine financial and operational data for better decision-making. You’ll gain insight into what actually works at scale, what to avoid, and how to make smarter, more confident choices as you grow. Whether you're a solo creator or building a team, this session will help you turn your creative momentum into a business built for the long haul.