London Lazerson

London Lazerson has been mastering the art of going viral since 2015. He’s directed, produced, and edited thousands of videos, most of which are pretty funny. London took the strategies he learned from his creative director role at one of Utah’s fastest-growing ad agencies to destroy the TikTok game, gaining over 10-million followers and gaining 4-billion views in just two years. London’s newest venture, Final Boss Sour, which he co-founded with the team who incubated Liquid Death and Dollar Shave Club, has become the most viral sour challenge in the world.