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Dallas, Texas

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Kevin Daigle

Kevin Daigle is the Chief Operating Officer at Lunar X, a future-forward media company elevating creator-led brands and their teams through IP expansion and development, and strategic growth initiatives. Kevin oversees Lunar X’s portfolio, including the legendary Theorist Media channels, Economics Explained, and other emerging digital properties. Before joining Lunar X, Kevin led Creator Success Programs and the pioneering Analytics Research team at Spotter, working with top YouTube creators such as Dude Perfect, Jordan Matter, FaZe Rug, Sam & Colby, Airrack, and many others. 

Previously, he led a YouTube operations team and portfolio at Little Dot Studios, shaping digital strategies for entertainment giants like NBC, Bravo, WWE, and Universal Studios. Kevin’s digital content journey began 13 years ago at CrossFit Inc., where he built a robust multi-platform content brand centered on their YouTube channel, over 20,000 pieces of original content, and a string of #1 original documentaries on iTunes and Netflix. At Lunar X, he remains dedicated to elevating creators, expanding global audiences, and fostering thriving digital communities.

Tuesday, October 7th

Wednesday, October 8th

Thursday, October 9th

Panel - USCREEN - The Creator’s Community Blueprint: Own the Relationship, Own the Revenue

Algorithms change. Platforms shift. But your relationship with your community can be forever—if you own it. In this high-impact panel hosted by Allison Yazdian, you’ll hear from creators and industry experts who have built thriving memberships that do more than generate recurring revenue—they deepen connections with their most loyal fans. You’ll discover how leading creators are moving beyond the chaos of platform dependence and brand deal uncertainty by creating owned membership platforms where they control the audience, the experience, and the income. This is about more than monetization—it’s about giving your most engaged community members more value, access, and connection than you ever could on social media alone. By the end of this session, you’ll know: 1) How to transform casual viewers into an engaged, paying community you control, 2) Ways to price, package, and deliver unique value that keeps members coming back month after month, 3) Strategies to use branded mobile and TV apps to increase engagement and deepen relationships, 4) Proven methods for balancing free content with exclusive perks to maximize both reach and retention, and 5) How owning your platform safeguards your creative freedom and long-term sustainability. No more relying on the algorithm. No more chasing brand deals. Just a sustainable, community-powered business that grows with you.

2:00 PM

Junior Ballroom

Zach Katz, Kyle Fuller, Allison Yazdian, Kevin Daigle

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